Controversial proposal to require addresses on MLS listings clears hurdle

Proposal now moves to the National Association of Realtors’ board of directors, but bitterness over the Clear Cooperation Policy’s office exclusives exemption lingers. Continue reading

Coronavirus not slowing down NAR’s pocket listing policy

Several MLSs are adding a “Coming Soon” status for the first time as part of the rollout, while others are instituting weighty fines for violations. Continue reading

Coronavirus not slowing down NAR’s pocket listing policy

Several MLSs are adding a “Coming Soon” status for the first time as part of the rollout, while others are instituting weighty fines for violations. Continue reading

Why ‘coming soon’ listings need to be governed

People need to stop thinking of coming soons and pocket listings as identical, they aren’t. The Clear Cooperation Policy needs to pass. Coming soon needs rules codified that are separate from private, off-MLS sales. Continue reading

Pocket listings are bad for consumers — period

The MLS functions because of bilateral cooperation and compensation. You have to “pay to play,” and you pay by providing your listings. You can’t just take from the MLS without giving back. Continue reading

Coldwell Banker’s ‘Exclusive Look’ taps into vast agent network

The new platform will allow Coldwell Banker agents to match the needs of buyers and sellers who are represented by the company. Continue reading

Is ‘coming soon’ marketing a waste of time?

Do “coming soon” signs work, or are they just a waste of time? Hear how Dustin Fox, a D.C. agent with $40 million in annual sales, uses pre-listing marketing campaigns to get a big chunk of business. Continue reading