When handled correctly, attending an open house hosted by the seller of a for-sale-by-owner listing can translate into solid lead. Here’s what you should — and should not — say to win them over. Continue reading
Here’s how to make more money and keep it in your pocket — plus, get a rundown on NAR’s commission changes from Inman’s expert. Continue reading
At the heart of the ongoing DOJ-NAR saga is who gets paid and how in a transaction — and how the consumer is educated about it. Broker-owner Gavin Payne says agents should “attack the gorilla in the room on every appointment.” Here are some key talking… Continue reading
Most of us have been asked to reduce our commission for one reason or another. Understanding what’s really at stake and what you want the end game to be will help guide you in making the right call when it comes to your commission. Continue reading
A homeowner who’s shopping based purely on price isn’t convinced that real estate agents are worth the money, which is why it’s so important that we show them why they are. Here’s the best way to approach the conversation. Continue reading
As tempting as it is to throw money at everything, spoil your favorite clients or lease that luxury car, as a new agent, you have to be mindful of making mistakes that can lead to expensive consequences. Here are a few you need to watch out for. Continue reading
As we look to finish out 2021, indie brokers need to look at industry trends to get ready to hit the ground running in 2022 and prepare for new challenges. Here are the top five hurdles and how to prepare for them. Continue reading
What determines good or bad? Is it a broker’s reputation? Could it be the split? Do they have a successful digital presence or the ability to provide good leads? Is the broker a qualified professional?
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When it comes to the commission battle, a lot of agents cave into reducing their fees instead of working to persuade sellers otherwise. Here’s why sellers make this request and how to overcome it. Continue reading
Anthony Lamacchia generally agrees with Homie CEO Johnny Hanna’s take that change is good for the industry. However, he doesn’t see the agent commission “reckoning” as better for consumers as many are painting it. Here’s why. Continue reading