Should I cut my commissions? 4 tips to defend your paycheck as a newbie

Most of us have been asked to reduce our commission for one reason or another. Understanding what’s really at stake and what you want the end game to be will help guide you in making the right call when it comes to your commission.  Continue reading

The real reason sellers shop by lowest commission

A homeowner who’s shopping based purely on price isn’t convinced that real estate agents are worth the money, which is why it’s so important that we show them why they are. Here’s the best way to approach the conversation. Continue reading

10 expensive mistakes new agents make

As tempting as it is to throw money at everything, spoil your favorite clients or lease that luxury car, as a new agent, you have to be mindful of making mistakes that can lead to expensive consequences. Here are a few you need to watch out for. Continue reading

5 harsh realities indies will face in 2022 (and how to combat them)

As we look to finish out 2021, indie brokers need to look at industry trends to get ready to hit the ground running in 2022 and prepare for new challenges. Here are the top five hurdles and how to prepare for them. Continue reading

What makes a good real estate broker?

What determines good or bad? Is it a broker’s reputation? Could it be the split? Do they have a successful digital presence or the ability to provide good leads? Is the broker a qualified professional?
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How not to lose the commission battle with sellers (and the listing)

When it comes to the commission battle, a lot of agents cave into reducing their fees instead of working to persuade sellers otherwise. Here’s why sellers make this request and how to overcome it. Continue reading

Why NAR is on the right side of the agent commission debate

Anthony Lamacchia generally agrees with Homie CEO Johnny Hanna’s take that change is good for the industry. However, he doesn’t see the agent commission “reckoning” as better for consumers as many are painting it. Here’s why. Continue reading

Commission rules, lockbox access chief among threats to industry

At Coldwell Banker’s Gen Blue Experience event, Kalama Kim predicted that everything from a DOJ antitrust case to “marginal agents” could soon upend the real estate industry. Continue reading

Are real estate commissions going down? Not so much

If home prices are at an all-time high, how can we say that commissions are going down? Here’s what agents might not be noticing when it comes to their commission. Continue reading

Defend your commission: 5 reasons you’re worth it

To handle the commission objection with utmost confidence, you have to first know your value. These five reasons that illustrate why you’re worth every penny are truly just the tip of the iceberg. Continue reading