Tag Archives: content marketing

The 7 C’s of highly successful agents (and how to apply them)

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Implement these characteristics of top agents, Jimmy Burgess writes, to watch your real estate business explode with new momentum. Continue reading →

8 ways to create Taylor Swift-level client loyalty in real estate

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Trainer Rachael Hite reflects on the core strategies that the most successful agents she knows use to drive their businesses. Continue reading →

Your brunch gets mad Instagram likes, but do you have listings?

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Your calendar is crammed, but what are you doing to grow your business? Coach Darryl Davis offers tips to move from busy to breakthrough. Continue reading →

How this agent sold $20M in real estate in the past 12 months through Instagram

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Jordan Silver said essentially all of his business comes in through Instagram today, but he continues to practice traditional forms of real estate marketing, too. Agents need to keep evolving and have fun with their content marketing to succeed, he said. Continue reading →

5 ways to cut your marketing spend (without losing leads)

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Josh Ries offers strategies to help you create a leaner, more efficient real estate business without cutting into your lead generation or hampering growth. Continue reading →

How to launch a real estate listing like Taylor Swift drops an album

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Taylor Swift didn’t just announce an album, she created a cultural moment. Here’s how to turn your listing into a must-see event with storytelling, anticipation and a some follower-fueled magic. Continue reading →

How to write a real estate case study that wins clients

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Want to brag on your business and the service you provide? There’s no more convincing format than a case study based on a previous transaction. Continue reading →

How 1 newbie real estate agent gets 75% of her clients by insulting people on Instagram

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Early in her career, Kaitlin Hannig found a supportive group of female real estate agents on Instagram and quickly realized the social platform could help grow her business. Two years later, 75 percent of her business is generated that way. Continue reading →