Writing notes is not just about ticking off a box on your to-do list or even having good manners. It’s about delighting the recipient with a heartfelt, sincere and, most of all, personal form of communication. Continue reading
Word of mouth (the digital kind) comes from online feedback in the form of reviews and testimonials. Find out how to gather and use good words from your past clients to attract your next ones. Continue reading
Darren Kriz’s journey from amateur YouTuber to real estate superstar demonstrates the power of persistence, consistency and a passion for learning. Continue reading
A well-crafted CTA can make the difference between a lead and a sale, so put the time and effort into creating a powerful one that drives action and achieves your desired outcomes. Continue reading
If your bio is all about you, (how awesome you are, how many awards you’ve won, how many houses you’ve sold, etc.), then you’re bio is boring. Find out what should (and shouldn’t) make the cut. Continue reading
If you don’t have something nice to say, go ahead and say it anyway, says California real estate broker Troy Palmquist. Continue reading
Watch the latest Inman Access classes to better understand how to build a strong, authentic brand, and learn the key tactics real estate professionals can implement to leverage free press. Continue reading
Stop focusing on repetitive tasks and start focusing on the kind of client service that moves the needle and grows your business. Continue reading
What drives clients to leave reviews and testimonials — and how can you encourage them to do so for your real estate business? Continue reading
Trolls can be a nightmare for any brand trying to cultivate an online presence with social media, and they are also a nightmare for most of your social media followers. Here’s how to deal with them without losing your cool. Continue reading