Tag Archives: content marketing

How Katie Lance empowers real estate pros with social media

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As part of his Snapshot series, Brandon Doyle learns how, in a world where digital presence is increasingly crucial, Katie Lance is empowering agents and brokers to thrive. Continue reading →

Women are supporting women on Threads. Should you?

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The Threads app has exploded with posts of Women Supporting Women, an effort for growing community and connecting with other like-minded women. Jessi Healey explains and advises real estate agents on how to participate. Continue reading →

Take 5 minutes, make this change to your Google Business Profile

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Marketing director Kate Hulbert shares this quick and simple update to make your social media and digital marketing more effective and targeted. Continue reading →

Feeling a little nervous? Here’s how to recession-proof your business

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If a recession comes, writes Jimmy Burgess, keep in mind that it is not just a time of challenges but also of opportunities. Here he lays out ways to lead gen and lead nurture now. Continue reading →

Seal the deal with Instagram leads to generate 10% more business

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Instagram expert Michelle Berman-Mikel teaches you to actively prospect and convert your Instagram connections into buyers and sellers who only want to work with you. Continue reading →

Start your next IG conversation to generate 10% more business

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According to Instagram marketing expert Michelle Berman-Mikel, saying the right thing, then moving the conversation into the real world, can allow you to create a social media strategy that converts. Continue reading →

8 video marketing strategies that grew my real estate team

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According to team leader and new Inman contributor Sarah Bennett, video marketing provides tremendous return on investment when you follow these strategies. Continue reading →

Put these 5 AI tools to work for your content marketing in 2024

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During a recent Inman Connect session, Phil Stringer highlighted some of the helpful AI tools agents can utilize for marketing and content creation. Continue reading →

Reach out, take names: 13 tips for beefing up your client database

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Whether you’re just getting started or have been at it for a while, writes Inman contributor Luke Babich, you already know that finding potential clients is critical. Here are 13 tips to build and nurture your client base. Continue reading →