Online reviews: 5 critical questions agents ask

When it comes to online agent reviews, the same set of questions has popped up for years. It seems prudent, and hopefully helpful, to address some of those questions here. Continue reading

Facebook toys with hiding ‘likes’ and views on posts

What happens when one sign of engagement, such as a “like” on Facebook, is hidden? That’s the reality some Facebook users are facing as the platform tests hiding the number of likes and views a post gets. Continue reading

How to use social media to deepen your niche

If you’re new to social media marketing, or if you haven’t had much success with it, social media expert Karen Albert has a few simple tips for you. It all starts with finding the clients you like to serve the most. Continue reading

How to use social media to deepen your niche

If you’re new to social media marketing, or if you haven’t had much success with it, social media expert Karen Albert has a few simple tips for you. It all starts with finding the clients you like to serve the most. Continue reading

Nextdoor tries to curb incivility with ‘Kindness Reminders’

Feature that prompts social network users to reconsider posting potentially offensive comments grew out of effort to combat racial profiling. Continue reading

Inman News quiz: Think you’re on top of the week’s biggest stories?

The real estate industry threw some curveballs. Take Inman’s real estate news quiz to demonstrate how strong your talking points and cocktail banter are this week. Continue reading

Talkin’ ’bout my generation: How to market to your client’s stage in life

Marketing to everyone, from mid-20s, first-time homebuyers to elderly homeowners moving into retirement can be challenging because each group has varying values, needs and communication styles. Truly understanding each can make your marketing much more… Continue reading

Apartment managers accused of hiding Facebook ads from elderly

The lawsuit claims seven apartment management companies hid ads from older renters in the Washington, D.C., metro area. Continue reading

WATCH: How to squeeze the most out of the video you shoot

Kyle Whissel, team leader of Whistle Realty Group, says one minute of video is worth 1.8 million words. At Inman Connect Las Vegas, he shared his top tips for making the most out of video content. Continue reading