The company has smartly evolved into mobile marketing, launching a quasi-omnichannel solution for iOS and Android that will help agents manage their web-wide persona, better vet leads and, as the company stated in a phone call, forget about their deskt… Continue reading
With Facebook making headlines all year, we all know that tech privacy is more critical than ever for the consumer and for real estate agents’ businesses. Google’s Darrell Porcher talks through current data issues onstage at Inman Connect New York. Continue reading
From Zillow to Google to Yelp, finding out about businesses through the experiences of others has never been easier or more popular. Learn how to get as many reviews as possible here. Continue reading
Starting a real estate business in a new place can be tough, but agents can stand out from the competition through video marketing, experts said. Continue reading
At this year’s Hacker Connect, CoreLogic’s Aaron Wepler broke down the basics of using a cloud for your real estate needs. Continue reading
Data is often the lifeblood of technology in the real estate industry, sometimes confronting executives, agents and programmers with privacy-related ethical dilemmas. Continue reading
Homesnap Pro+ is a new product from the search app to help agents establish and manage Google My Business Profiles. Continue reading
The National Association of Realtors is in talks with Google to improve broker website rankings on the popular search engine. Continue reading
What does the termination of Google Plus mean for real estate agents? For those of us who swore by it, the announcement comes as a major disappointment. Here’s why. Continue reading
In this monthly advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. This month’s topic: getting the max ROI from your online marketing. Continue reading