Low-risk homes appreciate as climate concerns shift the market

A recent Redfin analysis reveals that Americans are increasingly factoring natural disaster risk into their homebuying decisions, with homes in low-risk areas appreciating in value more quickly during the past year than those in high-risk areas. This m… Continue reading

The Keyes Company rolls out brand refresh ahead of 100th anniversary

The rebranding effort, a collaboration with Tiny Wins, a prominent agency known for clients such as Tony Robbins, Visa and CBRE, includes a fresh visual identity, advanced technology tools and a renewed commitment to customer-focused service. Continue reading

Choosing these paint shades could cost homesellers thousands

While a new coat of paint can transform a home, it can also work against you if the colors don’t resonate with potential buyers. According to a report from Fixr, the 2024 paint color trends are in, and listing agents are weighing in on how certain hues… Continue reading

Zillow predicts 2025 home trends: A blend of sustainability and tech

As the new year approaches, bringing fresh resolutions, it also ushers in innovations poised to shape modern homes. In a recent report, Zillow shared data-driven predictions for trends that will blend technology with comfort, sustainability and climate… Continue reading

US home prices rose in 90% of metro areas in Q3, NAR says

Home affordability improved as mortgage rates dipped, bringing the monthly mortgage payment on a typical single-family home with a 20 percent down payment to $2,137 — a 5.5 percent decrease from Q2, though still up 2.4 percent year over year. Continue reading

Realtor.com CEO pleads with US leaders to save homeownership

Realtor.com launched the latest chapter of its eight-month buyer agency campaign on Tuesday with a passionate open letter from CEO Damian Eales. In the letter, Eales urged local, state and federal legislators to use their upcoming terms to meaningfully… Continue reading

First-time homebuyers fell further behind this year, NAR says

The share of recently bought homes that went to first-time homebuyers fell to less than 1 in 4 between July 2023 and June 2024, according to a new report. Continue reading

Renewed buyer activity boosts pending home sales 7.6%

Easing mortgage rates and increased inventory in September undercut buyer anxiety from the previous months, leading to a 7.6 percent month over month increase in contract signings. Continue reading

Deadly short-term touring agreement minefields for agents

Trainer Bernice Ross looks at temporary touring agreements, such as Zillow’s, and how they can undermine the interests of clients, agents and brokerages. Continue reading