Tag Archives: HomeCode Advisors

Your city just got ranked. Now put it to work for your business

By Troy Palmquist | July 7, 2025 - 9:00 am |July 7, 2025 Uncategorized

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Buyers are paying attention to “best-of” rankings. Are you? Troy Palmquist teaches you to add this leverage to supercharge your real estate business. Continue reading →

How industry infighting makes it harder for clients to achieve the American dream

By Troy Palmquist | July 5, 2025 - 9:00 am |July 5, 2025 Uncategorized

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Battles among real estate heavyweights make the market less transparent and harder to navigate for the people we’re supposed to be helping, Troy Palmquist writes. Continue reading →

The pursuit of home: What we’re really celebrating this 4th of July

By Troy Palmquist | July 4, 2025 - 8:00 am |July 4, 2025 Uncategorized

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As we celebrate Independence Day, Troy Palmquist looks at where the dream of homeownership went off the rails and how the real estate industry helps — and hurts — homebuyers. Continue reading →

I’m going back into production. Here’s the tech helping me do it

By Troy Palmquist | June 23, 2025 - 8:00 am |June 23, 2025 Uncategorized

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After years being out of production, Troy Palmquist is going back to sales, and he’s betting big on this platform to help him maintain consistent, smart communication with his sphere. Continue reading →

How top agents stay top of mind (Hint: It’s not just great listings)

By Troy Palmquist | May 24, 2025 - 8:00 am |May 24, 2025 Uncategorized

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Troy Palmquist offers a solution for adding value and staying in front of your sphere by providing a referral directory for local service providers. Continue reading →

Discipline means prioritizing the needs of ‘future you’

By Troy Palmquist | May 23, 2025 - 8:00 am |May 23, 2025 Uncategorized

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Troy Palmquist offers insight to help you focus on what really matters for the future of your business, along with proven tools that get results. Continue reading →

7 critical questions to ask before opening an expansion office

By Troy Palmquist | May 21, 2025 - 8:00 am |May 21, 2025 Uncategorized

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Troy Palmquist taps Charlotte, North Carolina, real estate CEO David Hoffman to share the lessons he gleaned from opening a new expansion office. Continue reading →

The $30K lockbox: Stop phoning in your luxury listings

By Troy Palmquist | May 15, 2025 - 8:00 am |May 15, 2025 Uncategorized

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More and more agents are showing homes north of the million-dollar mark with tactics that should only be used on mid-range or lower listings, Troy Palmquist writes. Continue reading →

Attracting agents? Your consumer-facing website isn’t enough

By Troy Palmquist | March 11, 2025 - 8:00 am |March 11, 2025 Uncategorized

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Want to attract more agents to your team or brokerage? Make sure you’re creating online messaging that’s dedicated specifically to recruitment, Troy Palmquist writes. Continue reading →

Help clients get spring deals done with an assumable mortgage

By Troy Palmquist | March 6, 2025 - 9:00 am |March 6, 2025 Uncategorized

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Get buyers off the fence and help sellers market their homes more effectively when you tap into the potential of assumable mortgages, Troy Palmquist writes. Continue reading →