Successful agents show up, Robert Reffkin says in remote-work rebuke

During an Inman Connect panel on Wednesday, Compass’ CEO argued the brokerage’s in-person philosophy gives it an advantage over rival firms “charging the least and giving you the least.” Continue reading

Katie Lance: ‘We’re in a big moment with ChatGPT and AI’

At ICLV, the social media consultant offered a prescription for using AI and ChatGPT in your real estate business, from marketing to customer service to automated lead gen. Continue reading

What agents want more of in 2024? Peace, harmony and better training

Ariana Gaffoglio of Official, Jason Mitchell of the Jason Mitchell Group and Compass agent Holly Meyer Lucas said collaboration and enhanced coaching are what agents desire in the new year. Continue reading

The commission suits are headed to court. What happens after that?

At Inman CEO Connect, Russ Cofano, James Dwiggins and Greg Robertson debated the changes that agents and brokers may see as a result of homeseller lawsuits and government interference. Continue reading

Drum up inventory through direct mailers, social media and more

The low-inventory problem has consumed many agents’ minds for years. Top agents shared at Inman Connect how they stay ahead of the game by drilling down into some of these strategies. Continue reading

Leverage AI for your social strategy in 2024 — but maintain authenticity

The AI revolution is officially upon us. There’s a tasteful way real estate agents can utilize the tool in their social media strategy while staying true to themselves, speakers shared at Inman Connect on Tuesday. Continue reading

Verl Workman on changing ‘the way we develop our people’

Zeroing in on skills development and action are the most effective ways to ensure your brokerage or team stays productive during a down market, Verl Workman said Tuesday at Inman Connect Las Vegas. Continue reading

Stand out: Master social media and be ‘super f*ing authentic’

At Inman Connect, star brokers Josh Peters and Nile Lundgren shared the power of authenticity and dedicating yourself to a niche during a challenging real estate market. Continue reading

5 free game-changing strategies agents can employ for 2024

“Bad advice that sounds cool is still bad advice,” Sharran Srivatsaa of The Real Brokerage cautioned agents Inman Connect Las Vegas. Instead, try these five tips he suggested to set yourself apart. Continue reading

Can VC bring innovation to proptech? ‘We have to’

A panel of venture capital investors at Inman Connect Las Vegas said funding had likely been delivered to new proptechs without enough diligence during the most recent bull cycle in the market. And now is the time to get “more prudent.” Continue reading