Deciding on the face of your brand? 3 points to consider

Real estate is an industry based on facial recognition. When you ask people, “Who sold your home?” they almost always answer with their agent’s name — not the brokerage they work for. Here’s what to think about when putting a face to your brand.
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Buying leads? Your business will be kaput in 2 years

The real estate market is healthy. The real estate industry is not. Because too many agents, team leaders and brokers have a huge blind spot in their business models. If you do too, it’ll likely destroy your business in the next two years. Continue reading

2 more indicted in kidnapping and murder of Minnesota agent

Two more people have been indicted in the 2020 murder of Minnesota real estate agent Monique Baugh, who was lured into a fake home showing and then shot to death last January. Continue reading

Put branding first! How to build a business that attracts growth

If you want to recruit better talent and more clients who want to with your team, focus on building your master brand first. Here’s how to do that. Continue reading

Your thoughts on good leadership during tough times

Brad Inman took to our Inman Coast to Coast Facebook group to learn how your leaders are displaying good leadership during this difficult time. Continue reading

From 30 to 100 agents in 2 years: Kris Lindahl on team growth

Kris Lindahl started his company, Kris Lindahl Real Estate, in 2018 with 30 agents, and now, fewer than two years later, he has grown to more than 100 agents with massive market share in the Minneapolis-St. Paul area. I recently sat down with Lindahl t… Continue reading

WATCH: Top team problem-solving

Got team problems? These panelists will solve ’em. Listen in as top-producing team leads give advice to Inman Connect New York audience members. Continue reading

WATCH: When should team leaders stop selling?

Most successful team leaders eventually have to decide whether to keep producing or take on more of a leadership role. Listen in as Kris Lindahl, Wendy Papasan, Noel Berk and Julie Vanderblue talk through the decision-making process. Continue reading

WATCH: How to work (and own) seller leads on a team

A potential client reaches out and specifically wants to work with the team lead. How do you distribute listing leads in this case, and how do you build trust with the seller? Find out from Northrop Realty’s Creig Northrop, who does this flawlessly wit… Continue reading