5 ways to nurture your clients through a shifting market

Often, clients’ perceptions are more negative than reality, according to The Agency founder Mauricio Umansky. That means there’s an opportunity for you to be honest and transparent while also quelling their nerves, dispelling misconceptions and advisin… Continue reading

Launch yourself like a business starting on Day One

Ultimately, any agent who treats themselves like a business from day one will be able to establish a solid foundation for their real estate career and set themselves up for long-term success in this cutthroat industry. Continue reading

Don’t knock the She Shed, guys — it could get you a 2.5% premium

Amenities that appeal to cooking enthusiasts, like steam ovens, pizza ovens or professional-grade appliances, can also add as much as 5.3% more to a home’s sale price, a new analysis shows. Continue reading

When pigs fly: A $5M California home gets rare approval from Zillow Gone Wild

Many real estate agents have come to fear an appearance on Zillow Gone Wild, a social media juggernaut that has captured the attention of millions of followers who gawk at the baffling architecture, zany landscaping and bizarre decor of Zillow’s most u… Continue reading

Their clients could buy homes. But they rent for $75K a month instead

Increasingly, wealthy would-be homebuyers are opting to rent in lieu of homeownership, choosing to cough up top dollar for $69,000-a-night Airbnbs and apartments for north of $100,000. But why? Continue reading

Cash deals hit all-time high in Manhattan as sales plummet 38%

The average sale price for a home in Manhattan fell 5 percent to $1.95 million while the median sale price fell 10 percent to $1.075 million, according to a quarterly market report by Douglas Elliman and Miller Samuel. Continue reading

John Steinbeck’s former Hamptons retreat sells for $13.5M

The Sag Harbor Partnership has purchased the “Of Mice and Men” author’s part-time abode and will transform it into a space for a writer’s residency program led by The University of Texas. Continue reading

The Agency takes on Virginia Beach as newest franchise

The office marks The Agency’s second in the state of Virginia and its 80th location across the globe. Alan and Betsy Thompson, managing partners of the Chesapeake location, will also lead the Virginia Beach office. Continue reading