Tag Archives: marketing

Agent’s reputation, social media matter most to clients: study

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The latest J.D. Power Home Buyer/Seller Satisfaction Study found that the single most important reason for selecting a real estate company is its reputation. Continue reading →

10 things sellers should never say to their listing agents

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Sellers want to give their input to their listing agent on how showings should be handled as well as pricing, managing other agents, offers, negotiations and what they will and will not repair. But here’s where they all too often shoot themselves in th… Continue reading →

Why live video beats virtual reality in listings every time

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If you want to boost your online marketing, start looking at the most exciting tool — live video. It works better than VR, especially when it comes to selling new houses or apartment developments, and it puts the agent back into the center of the trans… Continue reading →

8 smart-home features buyers will want in 2019

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Research shows that buyers want — and are willing to pay more for — smart-home features. Here are the top eight you should know inside and out. Continue reading →

5 tips that’ll help you win over any FSBO

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When it comes to for-sale-by-owner prospecting, there are two types of agents: the ones who will win the owners’ trust and list the home and the hundreds of others who will give up and move on. What do the winning agents do differently, and how can you… Continue reading →

Connect the Sessions: How Agent Connect will help you dominate a shifting market

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Consumers have never had more choices, so it’s a potentially challenging time to be making your living as a real estate agent. Continue reading →

Meet the Inman Ambassadors: Peter Brewer

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Peter Brewer has been a fixture at Inman events for years. If you’ve met him, you already know about his ability to make friends from all walks of life. Continue reading →

Connect the Speakers: Emily Smith on building a brokerage culture

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As the COO at Wemert Group Realty, Emily Smith has been laser-focused on the company’s culture. She’ll share what she’s learned at Inman Connect New York. Continue reading →

Buyside uses buyer data to help agents win more listings

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The data company analyzes buyer data for agents to use in seller lead generation and listing presentations, integrates with CRMs and business platforms and provides graphics such as heat maps. Continue reading →