Tag Archives: marketing

How to appreciate your clients, so they’ll appreciate you

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Communicate, follow up, show a little empathy, treat your clients how you’d want to be treated — do that, and they’ll walk away singing your praise. Continue reading →

7 ways sellers sabotage their home sale

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Despite an agent’s proactive efforts, many potential sellers insist on doing things their own way. Sometimes it’s better to tell your sellers what not to do to get your point across. Continue reading →

Pulse: 12 responses to ‘I’m happy renting right now’

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Readers offered a range of ways to overcome this objection mostly revolving around homeownership as a wealth-building mechanism, including by highlighting tax benefits and the folly of paying “someone else’s mortgage.” Continue reading →

How to win new listings: Advice from around the world

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Four agents from around the globe share their secrets to winning new listings. Nurturing relationships is a big part of it, but it’s also about keeping up with major life events and being ready to serve others. Continue reading →

A COMPREHENSIVE LIST OF 2020 REAL ESTATE EVENTS

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To keep you connected year-round, Inman has put together a list of major real estate events happening around the country in 2020. Continue reading →

Luxury network Realm lines up prominent partners ahead of launch

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Currently in beta mode, the company is partnering with Gary Gold and Ann Abernethy, among others. Continue reading →

Finding new business from old leads, a second look at RE/MAX’s First

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First, recently acquired by RE/MAX, is an app for discovering new business from old leads and existing contacts. Continue reading →

A lead gen story: Would you teach this to your kids?

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How we approach driving the growth of our business has the ability to fulfill or to just pay the bills. Fulfillment occurs when we have authentic human experiences, when we can be generous. And when we are generous, we never feel like we are selling. Continue reading →

Easy, last-minute holiday gift ideas for your clients

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Here is a list of small, inexpensive and easy-to-find holiday gift ideas that your real estate clients are sure to appreciate. Continue reading →