Tag Archives: marketing

5 AI-driven social media strategies real estate agents are missing

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There are only a few generational technologies that come along with the potential to revolutionize the efficiencies in our businesses. ChatGPT is one of these. Continue reading →

Uncover what lies ahead: Proptech and agent marketing insights

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Watch the new Inman Access classes now! This week’s videos feature industry innovators Dominic Chan and Glennda Baker, who bring their extensive experience and insights to the table. Continue reading →

Rezora latest marketing vendor to team with ChatGPT maker OpenAI

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Rezora will leverage artificial intelligence to personalize email based on client segmentation and property interests, as well as enhance listing narratives, according to an announcement. Continue reading →

Marketing guru’s run for POTUS puts speakers in awkward position

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NAR’s Lawrence Yun is among the prominent figures scheduled to speak at a seminar where Momentifi CEO and U.S. presidential candidate Gibran Nicholas will hawk his book. Continue reading →

Coldwell Banker Realty’s new CEO: There’s ‘opportunity’ in diversity

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In her first public interview since taking the helm from M. Ryan Gorman in March, Kamini Lane expressed her passion for creating diverse role models in real estate at both the executive and the agent level to shape a more inclusive industry. Continue reading →

7 tech tools I regret not using sooner

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We live in an incredible time, where technology and tools provide unique opportunities for us to increase the efficiency of our businesses. If you’re serious about growing your business, the tools and technology mentioned here offer a great way to scal… Continue reading →

Restb.ai releases new option for automated property descriptions

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Property Descriptions by Restb.ai leverages three types of AI to create narratives using a number of tonal approaches, including, descriptive, playful, standard, professional and simple — in 50 languages Continue reading →