Find out how this LA agent pulls 80% of his clients from YouTube

Darren Kriz’s journey from amateur YouTuber to real estate superstar demonstrates the power of persistence, consistency and a passion for learning. Continue reading

10 killer call-to-action strategies for real estate agents

A well-crafted CTA can make the difference between a lead and a sale, so put the time and effort into creating a powerful one that drives action and achieves your desired outcomes. Continue reading

Big Purple Dot launches recruiting tool for mortgage lenders

BPD Recruit taps CoreLogic data to let lenders see who their competitors’ most productive loan officers are, then automates the process of luring them away. Continue reading

What should (and shouldn’t) be in my Instagram bio?

If your bio is all about you, (how awesome you are, how many awards you’ve won, how many houses you’ve sold, etc.), then you’re bio is boring. Find out what should (and shouldn’t) make the cut. Continue reading

7 surprising facts about Buying Beverly Hills’ Ben Belack

You’ve seen him on Netflix’s “Buying Beverly Hills” but what did you really learn? In this Real Tea interview, we’ll go deeper on everything from romances, team movements, nepo-babies, Scandoval and more. Continue reading

Stand out: 6 personal branding tips for brand new real estate agents

Building a personal brand takes time and effort, but the rewards are well worth it. By consistently applying these Brandamentals developed by branding guru Stacey Ross Cohen, you’ll see results. Continue reading

Brand fluidity and free press: A winning combination for success

Watch the latest Inman Access classes to better understand how to build a strong, authentic brand, and learn the key tactics real estate professionals can implement to leverage free press. Continue reading

How to beat your buyer’s biggest obstacle to purchasing a home

Down payment assistance programs can help more people make their dreams of homeownership come true, including up to one-third of all borrowers who fail to qualify without DPA. Continue reading

Have an Instagram question? We’ve got you covered

We’ve pooled together the top advice from our expert contributors to help answer some of the questions real estate agents ask most about Instagram. Continue reading