Tag Archives: marketing

What happens when it’s time to sell a smart home?

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Smart home products are great, but how do you decide what stays and what goes when you’re selling a home with these upgrades? Continue reading →

Social media matters more when you’re a team leader. Here’s how to stand out

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Don’t just coax your team to grow; show them how you do it. When you are a leader you need to have a vibrant digital presence to show your crew that you are more than just talk. You have the talent to help them connect where it counts. Continue reading →

How do you build trust? Know more than your competition

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There is a great deal of data out there, but understanding how to provide context and meaning can help you set yourself apart. Continue reading →

Cure creative anxiety: 5 alternatives to ChatGPT to beat writer’s block

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Agents who write their own listing descriptions no longer need to fear, because a fast-growing technology is here to cure your creative needs. Continue reading →

Secrets of mega-producer success: Next-leveling your community service

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In part two of this two-part series, Bernice Ross interviews mega-producers who focus on giving back to their communities in a big way. Continue reading →

Reach out and touch base with a 2023 email marketing plan

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Cold. Warm. Dormant. Hot. Whatever state your 2023 leads are in, rest assured that sending them relevant, segmented email should be on the top of your resolution list come January 1. Continue reading →

No, you don’t need to freak out over Facebook’s new listings rule

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Is it over for real estate agents to post their listings on Facebook? Here’s what’s going on and why Katie Lance says there’s no need to worry. Continue reading →

Agents baffled by confusing new Facebook property listing policy

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Facebook parent company Meta announced on Dec. 29 that users will no longer be able to share listings on Facebook Marketplace with their business profile, a change that drew agent ire. Continue reading →