7 surprising facts about Buying Beverly Hills’ Ben Belack

You’ve seen him on Netflix’s “Buying Beverly Hills” but what did you really learn? In this Real Tea interview, we’ll go deeper on everything from romances, team movements, nepo-babies, Scandoval and more. Continue reading

Stand out: 6 personal branding tips for brand new real estate agents

Building a personal brand takes time and effort, but the rewards are well worth it. By consistently applying these Brandamentals developed by branding guru Stacey Ross Cohen, you’ll see results. Continue reading

How to talk to clients about money (and all the rest): The Download

Agents can deal with economic headwinds by understanding their buyers’ mindset and helping them tap into down payment resources. Continue reading

‘It is a weird market’: Why ‘highest and best’ could be a deal-killer

Instead of a blanket call for the highest and best offer, listing agents and buyer agents need to get back to the basics of negotiating. Continue reading

Unlock homeownership with down payment assistance programs 

As a real estate agent, it’s not enough just to conduct the transaction. Provide education and service that will help make it possible in the first place. Continue reading

4 common conversations your clients don’t want to have

Communication in all types of circumstances can help to set your services apart. Here’s how to approach four common bad-news scenarios and keep your client relationship moving forward. Continue reading

How to beat your buyer’s biggest obstacle to purchasing a home

Down payment assistance programs can help more people make their dreams of homeownership come true, including up to one-third of all borrowers who fail to qualify without DPA. Continue reading