How to turn your Google Business Profile into a lead gen machine

If you want to raise your profile on the world’s most prominent digital platform, a Google Business Profile is the way to go. Jimmy Burgess offers the secrets to optimizing your online presence with this underutilized marketing tool. Continue reading

Here are the must-win everyday negotiations you’re facing now

Many negotiations take place outside of the deal. Your ability to navigate them successfully will determine whether clients work with you in the first place, broker Nick Schlekeway writes. Continue reading

5 questions that hold agents back from taking the leap into luxury

Sometimes it’s our own misconceptions and insecurities that keep us from moving forward professionally and serving a new niche. Luxury agent Karen Stone looks at five questions that might be holding you back from the luxury market. Continue reading

5 real estate skills I learned doing comedy alongside Jerry Seinfeld

NYC Realtor and sometime-stand-up comedian Karen Stone offers insights from her experiences sharing the stage with Jim Gaffigan, George Wallace and Jerry Seinfeld. Continue reading

Performance marketing for real estate: What you should know

It’s not just how your marketing looks, it’s how it performs. According to broker-owner Eric Bramlett, in performance marketing, results reign supreme. Continue reading

Performance marketing for real estate: What you should know

It’s not just how your marketing looks, it’s how it performs. According to broker-owner Eric Bramlett, in performance marketing, results reign supreme. Continue reading

Performance marketing for real estate: What you should know

It’s not just how your marketing looks, it’s how it performs. According to broker-owner Eric Bramlett, in performance marketing, results reign supreme. Continue reading

5 steps to growing a business with video content

Growing your influence and getting your name “out there” in your local market means more than just creating content. It’s also about how you refine and distribute it. Broker Troy Palmquist talks with San Francisco Realtor Brooks Landry about his conten… Continue reading

New to real estate? Learn ‘the rules’ with Peter F. Porcelli Jr.

In his latest Snapshot, Brandon Doyle interviews author, instructor and coach Peter F. Porcelli Jr. about mastering the real estate basics. Continue reading