The Real Word: Can the appraisal process be color-blind?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. In this edition of The Real Word, they’ll discuss racial discrimination in homebuying, NAR’s Profile of Home Buyers and Sellers, and using TikTok as … Continue reading

Inman Review: VoxDirect makes text marketing simple

A “MailChimp” for text marketing, VoxDirect is a mobile app for both major operating systems, helping agents schedule and leverage text messaging for lead capture and nurture. Continue reading

Looking for leads? Tap into these digital door-knocking strategies

Combining these digital door-knocking tips with geo-fencing practices will give you a significant edge over those who are relying on more traditional digital or print marketing strategies. Continue reading

61 safety tips every real estate agent should read

As a real estate agent, it’s imperative that you keep safety in the forefront of your mind. Here are 61 safety tips I’ve compiled over the years. Some will seem stunningly obvious; others may be new to you. Even if you’ve heard everything repeated endl… Continue reading

The New Normal: What if your CRM is big tech’s next target?

Innovation happens in small spaces, which is why so many smaller CRMs are able to essentially put agents’ business on autopilot. But as agents become more and more entrenched in their tech, their CRM is becoming ripe for acquisition. Read the latest in… Continue reading

10 ways being on a team will boost your career and improve your life

From more leads and in-house training to a robust support system, there are many reasons why being on a team can lead to a more successful career and improved quality of life. Here are the top 10. Continue reading

It’s Pride Month! Here’s how Realtors can be an ally

Pick up the phone and call your representatives to encourage them to pass the Equality Act, which would go a long way in increasing the LGBT homeownership rate. Continue reading

The Real Word: Is sight unseen the way to go?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. In this edition of The Real Word, they’ll discuss buying a home sight unseen, co-housing and how to win bidding wars. Continue reading

Inman Review: Agent on Duty simplifies local home search

Agent on Duty is an app for finding homes and agents, and it has some big-name competitors. It could carve out a niche for mid-market and bilingual agents with its support for eight languages. Continue reading

Why office exclusives are not a good look for the industry

When there is a huge competition and a surplus of real estate agents, we tend to start fighting each other. Here’s why the concepts of office exclusives, designated agency and double-dipping are a big no-no to this broker. Continue reading