Smart-home tech for agents: Kohler upgrades bathrooms and kitchens for the 21st century

In this week’s “Smart-home tech,” new technology enables homeowners to move seamlessly around their kitchens and bathrooms and have some fun. Check out Kohler’s latest and greatest here. Continue reading

Real estate’s future skills gap: data, security and analytics

Here’s a look at the big picture of what big data and analytics could do for your business and our industry. Continue reading

Forget brick-and-mortar! 6 tips for launching an online brokerage

When considering opening his own indie brokerage, industry veteran Jay Thompson realized the only time he went to the office was for a sales meeting or to pick up a check. So why not eliminate the office rent overhead? That’s just what he did. He creat… Continue reading

Do buyers really determine the sales price?

The conversation at Inman Connect New York changed the way columnist Bernice Ross thinks about home sales pricing. Here’s why. Continue reading

Dear Marketing Mastermind: Does my marketing comply with the code of ethics?

How does the code of ethics inform the way that you approach your marketing strategies and platforms? Get the Marketing Mastermind’s take in this monthly advice column. Continue reading

A new language for real estate, a new marketplace

My attempt to coin some terminology, add structure and provide clarity to the plethora of new real estate businesses. Continue reading

How the mortgage market has evolved over the past decade

If you’re newer to real estate or want a snapshot of how we got to this point in the mortgage industry, here’s a quick look. Continue reading

5 tips for turning open house visitors into clients

An open house helps you build excitement about an available home, meet multiple prospects and leave a positive impression on the seller. But it’s also an opportunity to let all those inquiring homebuyers know that you’re a great fit if they need an age… Continue reading

What you should understand about the NYC rental broker fee changes

Agents need to take their clients behind the headlines and explain how New York City’s change to brokers’ fees could hurt them. Continue reading

Be resilient in the face of disruption: My big takeaway from Inman Connect New York

There was a lot of evidence at Inman Connect New York that the large incumbent real estate companies are evolving to cope with the new disruptors on the scene. Here’s how. Continue reading