What Lady Gaga taught me about real estate clients

Everyone has their quirks — for Lady Gaga it’s wearing meat dresses, and for your clients, it’s something else. Either way, everyone deserves a chance to be heard before they’re judged. Sometimes, it’s best to forego preconceived notions and approach p… Continue reading

How to recruit top agents like the big dogs: Part 2

For small and indie brokers to compete against the big dogs when recruiting, they must be able to articulate their strengths, uncover the agent’s motivation for leaving their present firm and provide them with concrete strategies to help them build the… Continue reading

How to recruit top talent like the big dogs: Part 1

Signing bonuses, big marketing budgets, 100 percent splits — the recruiting battle for agents today is fiercer than ever. Nevertheless, small and indie brokers can win against “big dogs” if they know how to leverage their strengths and capitalize on wh… Continue reading

What agents should know about online reviews

Step back, and ask yourself: Do I have a plan for getting more reviews this year? There’s a good chance you don’t, but fear not, it’s never too late to get started building a base of reviews and leveraging them to get more business. Here’s how. Continue reading

8 home renovations that’ll annoy the neighbors

It’s natural for proud homeowners to want to upgrade their properties; however, some home renovation projects impact everyone in proximity to the home — and their home values, sellability and general mental state. Here are eight projects that’ll have t… Continue reading

This one barrier is keeping us from innovating

Brokers and MLSs don’t speak the same lanugage. In this article, Sam DeBord decodes the translucent industry lingo surrounding MLS consolidation. Continue reading

What brokers need to consider about data security

Remember, a company with the world’s most sophisticated data security could be using your data in inappropriate ways, while the most well-intentioned business could be leaking your data without anyone knowing. Continue reading

Why 2019 will be a big year for the LGBT community and real estate

As NAGLREP joined NAR last year in commemorating the 50th anniversary of the Fair Housing Act, together we repeatedly pointed out a missing piece — protecting LGBTs. Continue reading