Tag Archives: Opinion

Help first-time buyers (and their pets) find a fur-ever home

By | | Uncategorized
Comments Off on Help first-time buyers (and their pets) find a fur-ever home

Increases in pet ownership mean that many of your buyers are focusing on providing the right type of home environment for their fur-babies. Continue reading →

You probably suck at helping 26% of your clients. Here’s how to fix it

By | | Uncategorized
Comments Off on You probably suck at helping 26% of your clients. Here’s how to fix it

If someone with a disability wanted to attend your next open house, would they be able to tour the property? If your client has hearing or low vision issues, how will you pivot quickly to change your communication in the transaction? Continue reading →

Let’s stay together: Why buyer love letters deserve a second chance

By | | Uncategorized
Comments Off on Let’s stay together: Why buyer love letters deserve a second chance

It’s time to question unfounded legal warnings and negative scenarios that don’t make sense so that we can put this tool to use for buyers, the CEO of Darryl Davis Seminars writes. Continue reading →

Aptly named PayProp is a U.K. proptech import landlords will welcome: Tech Review

By | | Uncategorized
Comments Off on Aptly named PayProp is a U.K. proptech import landlords will welcome: Tech Review

There’s not an over abundance of spreadsheets or charts (there are some) but instead a series of clean dashboards that track payments, outgoing expenses, revenue streams and tenants. Continue reading →

‘Trailblazer and icon’: Real estate reacts to Sherry Chris’ retirement

By | | Uncategorized
Comments Off on ‘Trailblazer and icon’: Real estate reacts to Sherry Chris’ retirement

Inman reached out to the many real estate professionals who’ve been impacted and inspired by Chris during her tenure to get their thoughts on her legacy and her influence. Continue reading →

Sherry Chris, a real estate icon in ‘Pantone Pink,’ broke the mold

By | | Uncategorized
Comments Off on Sherry Chris, a real estate icon in ‘Pantone Pink,’ broke the mold

Over her decades-long career in real estate, Sherry Chris was the rare executive who was smart, intuitive and always fun, Brad Inman writes. “Even in retirement, she will only be a call away.” Continue reading →

Handwritten direct mail and AI landing pages? Addressable is the answer: Tech Review

By | | Uncategorized
Comments Off on Handwritten direct mail and AI landing pages? Addressable is the answer: Tech Review

Addressable combines AI-written direct mail campaigns with automated landing page creation to create integrated marketing campaigns. Continue reading →

Have a plan, bring a buddy: How agents door-knock today

By | | Uncategorized
Comments Off on Have a plan, bring a buddy: How agents door-knock today

You told us it works and that you need to be safe while doing it. Here is what our readers (and the data) have to say about door-knocking for listings and new business. Continue reading →

What the latest Fed survey data tells us about consumer psyches

By | | Uncategorized
Comments Off on What the latest Fed survey data tells us about consumer psyches

Take a look at the latest SCE Housing Survey which offers a detailed look at consumers’ psyche in regard to the housing market. Continue reading →