Tag Archives: pipeline

Stuck in a sales slump? 5 steps to work your way out

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Everyone hits a slump at some point in their career. The question is: What can you do to get yourself out of it? Here’s how to get out of that rut. Continue reading →

Do this before you spend another dollar on lead generation

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Sometimes it seems like agents are hungry machines, starving for one thing: leads. And it’s curious to explore why that is. Leads are new, sure, so they may seem more full of promise, or more excitement. It’s a metric by which many agents measure their… Continue reading →

Why you should never buy an email list

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You’re ready to start marketing your real estate business using email. You may even have a shiny new CRM or email marketing platform set up. Congratulations! There’s just one problem: your contact list is pretty sparse. But look! There is an entire ind… Continue reading →

5 emails you should send to your sphere

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Even as digital channels like social media, texting, and smart speakers gain traction, the king of all communication channels is still…email. It stands to reason. Email is inexpensive. Everyone has an email address. And it’s measurable Continue reading →

Email marketing isn’t dead. But how you use it might be.

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Every time industry pundits from across verticals proclaim that the inbox is on the outs, research says otherwise. That’s because email marketers do what any business, channel, or even lifeform must do to survive: they evolve. Continue reading →

Don’t ghost your clients: 8 inexpensive ways to keep in touch

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Clients are the No. 1 source for referrals — especially past clients. They’re in a position to refer business to you because they’ve had first-hand experience with your service. Here’s how to stay on your clients’ minds after the deal is over. Continue reading →

Why building relationships is paramount to maintaining a healthy pipeline

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This story about two agents’ transactions illustrates the difference between a “little picture” and “big picture” approach to growing your real estate career. Continue reading →

Are you making these 3 career-ruining mistakes?

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How do you succeed in real estate? The answer to that is varied and highly individualized. However, there are certainly mistakes that will chip away at your ability to achieve success. Here are active measures you can take to avoid failing as an agent. Continue reading →