A strategic approach to marketing to past homeowners

Even in a changing market, consumers have life events prompting them to transact. Successful agents and teams who have nurtured their database will be in the right place at the right time. Continue reading

The RE/MAX Essential Guide to the real estate consumer

There are many non-negotiables that today’s discerning real estate consumers are demanding from their full-service agents. They expect them to operate ethically and, ideally, for them to provide as much of a one-stop-shop service as possible with a wea… Continue reading

Lesson Learned: Be ready to evolve

Each week, we talk to agents across the country about what they’ve learned along the way (and what they wish they had known as new agents). This week, Raleigh, North Carolina’s Shawn Britt has learned to roll with the changes, whether it’s a career cha… Continue reading

Looking to build your repeat and referral business? Try this one simple exercise.

90 percent of homebuyers claim they would use their real estate agent again or recommend their agent to others, according to the National Association of Realtors (NAR). It’s an extremely high number, but NAR also reports that, in actuality, the typical… Continue reading

5 tips that’ll put your first-time buyers at ease (and get you stellar reviews)

If you’ve got buyers who’ve decided to make the massive leap from renter to owner, and you’re trying to build a business on repeat and referral clients, give all of your first-timers these five tips. You’ll be their agent for life. Continue reading