Tag Archives: Reputation

How to look like a pro: 5 marketing strategies for new agents

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Worried about coming across as a newbie? Here’s how to use your marketing and messaging to redirect your audience away from your lack of experience and prove your value. Continue reading →

9 tips for getting in good with local listing agents

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Being an agent others trust and like to work with is a reputation you earn over time. If you’re new in the field, there are a few things you can do to develop those helpful ties, showcase your professionalism and cultivate a network you’ll rely on time… Continue reading →

Dollars and sense: 10 things financially smart agents already know

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In this recurring column on all things agent and broker finance, Jack Gross explains why establishing financially savvy habits starts with self-awareness and how he learned that the hard way. Continue reading →

5 newbie marketing tactics that make you seem experienced

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Almost everyone starts out their real estate career by reaching out to their sphere of influence, sending a business card and a handwritten note. Here are five strategies that will allow you to make those same contacts while emphasizing what you have d… Continue reading →

Searching for a mentor? Look for these 11 qualities

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Not all agents and brokers are cut out to be mentors. Some are too busy to teach, and others are too “old school” to think outside of the box. When mentally vetting candidates, here are some must-have characteristics a mentor should possess. Continue reading →

Why ‘there’s no such thing as bad publicity’ is wrong

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You know the phrase, “There’s no such thing as bad publicity”? If you’re a firm beliver in it, you’re in for a surprise. In his weekly column, Jay Thompson explains why he immediately thinks: “What a load of bulls**t” every time he hears it. Continue reading →

Agent’s reputation, social media matter most to clients: study

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The latest J.D. Power Home Buyer/Seller Satisfaction Study found that the single most important reason for selecting a real estate company is its reputation. Continue reading →