Better Homes and Gardens Real Estate is expanding its Southern California presence with a merger and a new affiliation, giving it 13 California-affiliated brokerages and more than 1,500 agents in the state. Continue reading
“Branding is evoking emotions and feelings from our customers, right? So it’s so important for us to stay very focused on the fact that those emotions and those feelings give us the opportunity in our business to grow more in-depth relationships.” Rene… Continue reading
Following two straight quarters of North American agent count declines, KW added nearly 3,000 associates in the second quarter. Continue reading
Onstage at Inman Connect Las Vegas, Better Homes and Gardens Real Estate Metro Brokers’ Craig McClelland and Hunter Rowe Real Estate owner Mike Regan discussed their efforts to build brokerages that “departmentalized” to free up staff members’ time and… Continue reading
Automation, automation, automation — oh, and taking the time to call your agents and remind them that you value them. These are the keys to mastering recruiting, productivity and retention — at least as three panelists explained it at the Inman Connect… Continue reading
In this monthly advice column, the Marketing Mastermind, regular Inman columnist Christy Murdock Edgar, answers three burning questions. This month’s topic: privacy matters. Where is the line between maintaining your privacy while also keeping an authe… Continue reading
Kingston Lane’s The Machine is a new marketing automation platform for agents to win more appointments. Continue reading
Real estate veterans Dolly Lenz and Patrick Stone discuss how first-time buyers will impact the market and why they are “cautiously optimistic” about the year ahead onstage at Inman Connect Las Vegas. Continue reading
Ginger Glass, the nation’s 71st-ranked real estate agent in sales volume according to Real Trends, is making the move from Coldwell Banker Residential Brokerage Southern California to Compass. Glass is the second high-profile departure from the own-sid… Continue reading
Real estate brokers and experts outline what a buyer should know before purchasing a property at an auction house. Continue reading