Quitting time? How brokers can help cash-strapped agents survive

In a market where listings are still scarce, a mid-career agent is having difficulties. What can the broker do for an agent in this position, who is completely strapped for cash? Continue reading

Affordability, foreclosures, mortgages: How to navigate tough real estate conversations in 2023

Having tough conversations about real estate can be difficult when the news isn’t ideal — but remember that your clients are asking you because they trust you and your expertise. By being prepared for these conversations, you are serving them when they… Continue reading

Cardone says REI will ‘save housing’: The Real Word

This week, Byron Lazine and Nicole White discuss the latest from Gary Keller, Grant Cardone’s market predictions and little things that undermine real estate businesses.  Continue reading

Circa 2010: What real estate agents need to know about kitchens and baths

Knowing these trends and being able to discuss them with buyers and sellers will give Realtors a distinct advantage. Suggesting modern features to sellers to add to their homes before listing existing properties will also give agents additional power. Continue reading

What is an independent broker? Pros and cons

What does it take to be an independent real estate broker, and is it right for you? Explore the challenges and opportunities you’ll encounter when you go indie. Continue reading

23 home tour channels to watch on YouTube in 2023

Whether you are a real estate enthusiast, an aspiring homeowner or simply in the mood for some home design inspiration, these YouTube channels are sure to keep you entertained and informed. Continue reading

BHHS Chair on housing market angst: ‘This too shall pass’

No matter what the market’s doing, the way you show up is the biggest factor in determining your outcomes. Jimmy Burgess talks with Gino Blefari, CEO, HomeServices of America and Chairman, Berkshire Hathaway HomeServices, about where we’ve been, where … Continue reading

How to put AI to work to make more money in your real estate business

ChatGPT is poised to become a truly disruptive technology — if you know how to use it. As she wraps up this three-part series, Bernice Ross talks with Jeff Lobb about specific content marketing use cases for ChatGPT. Continue reading

It’s a tool, not a solution: What top pros are saying about ChatGPT

Unchecked and unregulated AI has the potential to blur the lines of authorship and ownership, at the very least. Perhaps the less obvious reason to proceed with caution is ownership of your voice and not abdicating your unique expertise and value to a … Continue reading