What’s your niche? How to find it — and use it.

Delivering a luxury real estate experience necessarily entails providing your clients with specialized insights and knowledge. So the question is: what’s unique about you? What do you understand better than everyone else? Continue reading

A luxury real estate agent’s summer checklist

Summer is peak season for just about everything in the Northern Hemisphere, and luxury real estate is no exception. Real estate deals don’t close overnight, and the relaxed pace of summer can create breathing room for today’s busy homebuyer. Clients ar… Continue reading

NAR’s tech accelerator REACH goes global

REACH — which first launched in 2013 and is part of NAR’s Second Century Ventures investment fund — has worked with dozens of companies over the years including House Canary, BoxBrownie and BombBomb. The goal is to provide promising new companies with … Continue reading

The essential guide to investment properties

It’s a huge industry, and one that represents an opportunity for agents. But it’s also a field with quirks, culture, sub-categories and methodologies. Continue reading

Sotheby’s International Realty heads to Qatar

Sotheby’s International Realty is expanding its Middle East footprint with a new brokerage in Qatar, owned by Alfardan Group, a lifestyle conglomerate with jewelry, hospitality and an automotive divsion.  Continue reading

Open houses lacking impact? How 4 agents got creative.

First impressions are also lasting impressions. That’s why it’s so important for agents to think outside the box when it comes to open houses. From promotion to presentation, you need to make an impact on prospective buyers that resonates long after th… Continue reading

Your client is getting nervous. Now what?

Anyone working in real estate knows that clients experience hesitation — and who can blame them? Whether they’re putting a property on the market or looking to buy their next home, they’re preparing to make a potentially momentous transaction. Continue reading

EXp Realty heads overseas, expanding to the UK and Australia

EXp Realty announced on Wednesday that it’s expanding brokerage operations to the United Kingdom and Australia, the virtual cloud brokerage’s third and fourth countries after the U.S. and Canada.  Continue reading

The value-added services clients appreciate most

I was once hired to sell a breathtaking property in Oyster Bay Cove, New York, with 63 acres of private parkland. While beautiful, the listing was also a challenge: I had a very motivated seller, a multimillion-dollar home, and a property the size of a… Continue reading