Tag Archives: spatial intelligence

Silent buyers: The data gap hiding inside every virtual tour

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As visualization tech becomes ubiquitous, the agents who thrive will be those who understand what buyers think, not just where they click, Molly McKinley writes. Continue reading →

Google just entered real estate, but the real shift isn’t about listings

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The next era of real estate won’t be won by whoever displays homes best, Molly McKinley writes. It will be won by whoever understands buyer intent most deeply. Continue reading →