Team leader Carl Medford writes that Zillow’s brokerage license and algorithmic pricing suggestions could be setting it up for a legal showdown that threatens its entire business model. Continue reading
How are you bringing in buyers these days? How are you converting them into well-qualified, ready-to-buy clients? Continue reading
Compliance expert Summer Goralik examines practices drawing fresh regulatory scrutiny, putting questionable and potentially unlawful incentives between brokers and escrow back in the spotlight. Continue reading
By embracing service opportunities, The Agency’s Vice President of Vibes Makenzie Green writes, agents and brokerages can transform their professional influence into a force for meaningful change. Continue reading
Holly Brink shares agent Abby Goodell’s no-frills strategy for turning Facebook Marketplace posts into legit buyer leads and examines why most agents overlook the platform. Continue reading
While competitors focus on traditional SEO tactics, marketing expert Molly McKinley writes, forward-thinking professionals can build the review foundation that will drive AI recommendations for years to come. Continue reading
“I’m right on top of that, Rose.” Here’s what “Don’t Tell Mom the Babysitter’s Dead” taught compliance officer Summer Goralik about leadership, trust and showing up for other women. Continue reading
After years being out of production, Troy Palmquist is going back to sales, and he’s betting big on this platform to help him maintain consistent, smart communication with his sphere. Continue reading
Saving clients and prospects money is the best marketing you’ll ever do, trainer Bernice Ross writes. You’re building trust and creating an unbeatable personal connection. Here’s how to do it. Continue reading
From TikTok’s booming livestream sales to Meta’s latest privacy fumble, the rules of online engagement are shifting fast, digital marketing expert Jessi Healey writes. Discover what’s driving real results and what’s quietly tanking your reach. Continue reading