Why recruiting more agents is killing your brokerage

Bringing in huge numbers of mediocre agents won’t make your brokerage better, luxury consultant Chris Pollinger writes. It will just lead to more headaches for you. Continue reading

9 strategies for indie brokers to keep real estate agents thriving

By investing in your agents with innovative and meaningful initiatives, you’re building a foundation for long-term success, luxury advisor Chris Pollinger writes. Continue reading

Thrive in 2025: A guide to eat-the-frog business planning

Wallace Real Estate’s Claudia Stallings offers insight and advice on end-of-year business planning and proactive growth strategies. Continue reading

How to diversify your marketing as a luxury real estate brokerage 

Diversifying your marketing offering is not just about adopting new tactics, The Agency’s Rainy Hake Austin writes. It’s about staying flexible and open to meet (and exceed) the client’s changing expectations. Continue reading