3 tweaks that’ll boost your brand in a saturated market

As a real estate agent, you must distinguish yourself from others and show prospects exactly why they should choose you over another agent. This can be a challenge, but it’s definitely not impossible — and here’s how to do it by tweaking three things y… Continue reading

Tony Hawk says real estate agents will go extinct in Home Bay ad

Ken Potashner, chairman and CEO, says the savings Home Bay is able to offer buyers and sellers isn’t because his company is skirting on service — he says his tech platform makes everything more efficient and faster, with an average sale time of 38 days. Continue reading

The Real Word: HENRYs, bickering buyers and the shutdown

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week: the next generation of wealth and what agents should know.  Continue reading

4 tips for finding the right real estate coach for you

You can’t reach the top without others to push and encourage you to live your best life. If you’re thinking about getting a coach, here’s what you should look for. Continue reading

Update your scripts for the changing market in 2019

In a changing market, skills matter more than ever. Your negotiation and sales skills take on added importance, and the “old market” stuff won’t cut it anymore. If you’re still using those old scripts, there’s a good chance you’re setting unrealistic e… Continue reading