Infinityy wants buyers to turn to listings, not Google, with their questions. And the company believes it can turn early curiosity into faster, more qualified conversations. Continue reading
Planitar’s new iGUIDE Site Plans extend virtual listings beyond interiors, giving buyers a full exterior view of properties. Continue reading
As visualization tech becomes ubiquitous, the agents who thrive will be those who understand what buyers think, not just where they click, Molly McKinley writes. Continue reading
From lumps of coal to listing wars, Carl Medford lists the things everyone in the real estate world is looking for on Christmas morning. Continue reading
The next era of real estate won’t be won by whoever displays homes best, Molly McKinley writes. It will be won by whoever understands buyer intent most deeply. Continue reading
Zillow Skytour has been released and relies on an obscure 3D capture technology called Gaussian splatting to offer navigable aerial home views. Continue reading
Craig Rowe reviews Collov AI for Inman. The product gives agents and real estate stakeholders an easy, affordable way to virtually stage homes and use AI to generate short room tours, edit furniture and adjust room styles. Continue reading
The rooms that get the most attention online might surprise you, Troy Palmquist writes. Here’s what the data says about how we sell homes in 2025. Continue reading
Australia’s REA Group, owned by News Corp and a 20 percent stakeholder in Realtor.com, has acquired 3D tour technology company Planitar, echoing the 2024 sale of Matteport to Homes.com parent CoStar. Continue reading
Troy Palmquist looks at Matterport alternatives and reassures agents that the loss of the floorplan platform on Zillow doesn’t have to upend their marketing plan. Continue reading