10 reasons to embrace the shift to a seller-focused business

If agents want to beat out their local competition, writes trainer and leadership expert Jeff Glover, they need to start focusing on owning the listing inventory in their markets. Continue reading

4 strategies to help team leaders defuse agent-to-agent drama 

Helping to facilitate strong agent-to-agent relationships is crucial for team leaders and brokers, writes trainer and CEO Suzanne Seini, and takes practice and guidance. Continue reading

What today’s high-performance teams know (and now you do, too)

Author and trainer Bernice Ross and Verl Workman, co-founder of Workman Success Systems, discuss the strategies top-producing teams are leaning into now. Continue reading

14 questions to ask yourself before becoming a team leader

Leading a team can offer tremendous professional rewards if you go into it with the right mindset. Emily Bossert and Melanie Klein guide you through an exploration of your strengths and challenges so that you can be truly prepared Continue reading

Outdo the competition with this ultimate SEO guide

In the first of her two-part series, marketing expert Marci James offers insight into making the most of your digital presence with search engine optimization. Continue reading

After the NAR settlement, 5 keys to buyer relationship marketing

Agents who see the changes coming and adapt to the new reality by cementing their relationships will be in a position to seize the day as market winds shift, mega-team leader Carl Medford writes. Continue reading

Top 11 marketing strategies that’ll help you spring into action

As the seasons change, coach Darryl Davis writes, it’s time to freshen up your marketing and breathe new life into your connection with your sphere of influence. Continue reading

Listing Lesson: Revering and marketing an iconic guest ranch

Learn how Jackson Hole, Wyoming, luxury broker Latham Jenkins put together a marketing narrative that achieved extraordinary results. Continue reading

TikTok’s viral orange trend can enhance your brand’s ‘a peel’

Are you willing to “peel the orange” for your clients? This viral TikTok trend has trainer Rachael Hite asking you to evaluate your brand and its appeal to consumers. Continue reading

5 currently trending AI tools that will get your business growing

AI tools are poised to revolutionize every aspect of real estate, Jimmy Burgess writes. Step out of your comfort zone, and put his recommendations to work for you. Continue reading