5 newbie marketing tactics that make you seem experienced

Almost everyone starts out their real estate career by reaching out to their sphere of influence, sending a business card and a handwritten note. Here are five strategies that will allow you to make those same contacts while emphasizing what you have d… Continue reading

5 must-do’s for brand new real estate agents

Here are five essential decisions you must make as you launch your real estate career. If you’re still hanging back on some of these, you might be setting yourself up to become one of the statistics. Continue reading

Smart-home tech for agents: Top 10 automations

In this weekly column, hosts Brandon Doyle and Colton Pratt walk through smart-home products and showcase their capabilities while reviewing pros and cons. This week, automation. Wireless technologies, sensors and voice activation mean that you can con… Continue reading

Here’s what you might have missed at Inman Luxury Connect

Pocket listings, disruption, auctions and more were among the many things debated this week by some of the most successful real estate figures in the U.S. Continue reading

The Real Word: The beef over Compass’ tech company status

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, the CEO of SoftBank, a funder of Opendoor and Compass, said he’s “embarrassed” by his tech investments’ results, which spurred quite the d… Continue reading

Smart-home tech for agents: Aeotec Sensors

In this weekly column, hosts Brandon Doyle and Colton Pratt walk through smart-home products and showcase their capabilities while reviewing pros and cons. Tune in, so that when your clients ask, you’ll be the expert. This week, Aeotec Sensors. Continue reading

Video marketing, staging matter more than ever for luxury listings

At Inman Luxury Connect, Carrie McCormick, a development specialist at @properties, said the video marketing is a “requirement” these days, while her co-panelists said that staging is a top priority to create an emotional impact with buyers. Continue reading

Video marketing, staging matter more than ever for luxury listings

At Inman Luxury Connect, Carrie McCormick, a development specialist at @properties, said the video marketing is a “requirement” these days, while her co-panelists said that staging is a top priority to create an emotional impact with buyers. Continue reading

Use virtual real estate to connect with buyers just about anywhere

The luxury real estate space comes with many opportunities, but there are challenges as well: for example, how can you bring more potential homebuyers to see properties in a destination or remote market? The answer may be simpler than you think: invest… Continue reading

The Real Word: Is it fair to say iBuyers are untested?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, Byron and Nicole talk through a column by Brad Inman and debate whether iBuyers are untested.   Continue reading