On the Line at the 1975 U.S. Open

We were 10, and dashing through the classic green grounds of the West Side Tennis Club – Forest Hills, Queens, and home of the U.S. Open. The place, which seemed immense, was, in fact, tiny compared to the hulking concrete stands of the National Tennis… Continue reading

Mortgage startup snags $160M funding round

Better.com, a fintech startup that aims to digitize and streamline the entire mortgage process, announced Monday, it’s raised $160 million for its Series C funding round. The startup has raised $254 million to date, and its latest investor round includ… Continue reading

To join a real estate team or not to join? That is the question

Should you join a real estate team after joining a brokerage or work solo? It depends on your personality and goals. Here are some key points to mull over as you make your decision. Continue reading

Is your hot seller’s market over? How to recognize a slowdown and pivot

Do you have a strategy to thrive in a market slowdown? Agents who survive down markets do so by having a balance between aggressively priced listings and motivated buyers. Here’s how to make sure you always strike that balance, regardless of market.
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Lesson Learned: Embrace the unexpected

Each week, we talk to agents across the country about what they’ve learned along the way (and what they wish they had known as new agents). This week, Denver-based Atlas Real Estate agent Jennifer Reinhardt shares how she turned lemons into lemonade. Continue reading

Zillow Offers lands in Miami with future plans to buy condos

Zillow Offers is officially live in South Florida. Starting Monday, sellers in Fort Lauderdale, Miami and other parts of South Florida can get a free, all-cash offer from Zillow. Continue reading

Eight ways to build the right culture for your team

So you’ve decided to start a real estate team! One of the most important aspects of building a team is establishing your culture, yet this step is one of the most-often skipped in the rush to hire team members. Continue reading

How to leverage culture for growth

A monthly dinner with your top performers. The annual office barbecue and volleyball tournament. A quarterly offsite with your managers. While some owners and brokers may see these simply as ways to get people out of the office and boost morale, the tr… Continue reading

The best advice I’ve received on marketing myself as a luxury agent

When you deal with the most selective, discerning clientele in the world, first impressions matter. So do lasting relationships. Luxury real estate agents have to cultivate both through promoting a personal brand and showcasing exclusive services. Continue reading

‘Hey, Google. Find me a real estate agent.’

True or false: top producers do the most business, and therefore have the most clients and the most referrals, so they get Googled the most and they also have the most reviews. At Homesnap, our assumption last year was that the above statement was true. Continue reading