Monthly Archives: September 2021

Berkshire Hathaway franchise network adds Tennessee brokerage

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Tennessee’s Lakeside Real Estate Group will do business under the Berkshire Hathaway HomeServices brand, the franchise network announced. Continue reading →

Opendoor and FTC still at odds over iBuyer’s advertising

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Regulator threatened “enforcement action” related to allegedly “inaccurate” or “inadequately substantiated” advertising claims if settlement talks fail. Continue reading →

Creating your 2022 marketing plan? 10 tips from a chief marketing officer

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If you’re thinking through your marketing plan for next year, CMO Kristen Diamond dishes on how she’s thinking about her real estate marketing plan in 2022 to help you craft yours. Continue reading →

Are 15-minute mortgage loan approvals the future?

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United Wholesale Mortgage says it developed automated document recognition and processing capabilities in-house that allow for an initial mortgage loan approval in minutes. Continue reading →

Short-term rental demand is looking strong for fall, winter

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A number of short-term rental markets saw a slowdown in August due to families going back to school, the Delta variant and a number of natural disasters across the country, but those factors aren’t impacting fall and winter bookings in the least. Continue reading →

Future 15: tune in to modernize and future-proof your real estate business

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Knock CEO Sean Black will host Future 15, an exciting new series that will welcome real estate’s big thinkers to talk about trends, tech, and innovation across the industry. Continue reading →

12 listing photo crimes agents should never commit

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If buyers won’t waste their time coming to see your listing based on the photos, you shouldn’t be wasting your time on those photos either. It’s time to step up your listing marketing game, so avoid these 12 photo faux pas that no agent should ever com… Continue reading →

Howard Hanna Jr., founder of real estate powerhouse, dead at 101

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Howard Hanna Real Estate Services founder Howard Hanna, Jr. has passed, according to a family announcement. HHRES is the largest family-owned and operated brokerage in the U.S. Continue reading →

Elm Street Technologies buys OutboundEngine in 5th purchase in 2021

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Greensboro, North Caronlina, real estate technology company Elm Street Technologies has acquired email marketing and advertising software provider OutboundEngine, based in Austin, Texas. Continue reading →