The US is short 3.8M homes — Realtor.com wants to fix that

Despite builders’ best efforts, America’s 3.8 million housing gap won’t be closed until 2032, according to a new analysis. Realtor.com is aiming to expedite that timeline with a new zoning campaign. Continue reading

Meet Zillow’s dynamic duo helping consumers ‘get home’

Senior vice presidents Cynthia Taylor and Michael Sherman are helping guide Zillow’s agent software and rentals segments to the next level as the company pushes forward on its Super App dream. Continue reading

The agent as a brand: How to empower your individual identity

Tune in to Inman Access to learn more about personal branding and how to effectively communicate your unique value proposition. Continue reading

Byron Allen sells unit inside NYC’s 220 Central Park South for $82.5M

The media mogul bought the 6,600-square-foot unit in 2023 for $75 million, and has clinched a healthy profit in an off-market deal. He also owns a smaller unit within the building. Continue reading

Rocket Companies to purchase Redfin in $1.75B all-stock deal

Rocket Companies announced Monday its plans to acquire Redfin in an all-stock transaction valued at $1.75 billion in equity. This acquisition will integrate Redfin’s home search platform, which features over 1 million listings and a network of 2,200 ag… Continue reading

More sellers are taking a hard-line approach with commissions: Intel

The most recent Intel Index data suggests that agents are beginning to track patterns in what’s happening to their commission rates in response to the industry practice changes, and are less uncertain about how it’s impacting their business. Continue reading

What will Stone Point do with its investment in Keller Williams?

Private equity firm Stone Point Capital is seeking to grow Keller Williams and ultimately cash out, analysts told Inman. That expansion could come from new tech, an IPO, or something else entirely. Continue reading

How to amplify your brand’s voice and attract your dream clients

If you’re sick of blending into the sea of sameness, avoid these three common mistakes and follow marketing expert Christine George’s guidance for crafting a brand voice guide. Continue reading

Tool Kit: How to be a Wonder Woman in real estate

In celebration of International Women’s Day, trainer Rachael Hite highlights four traits top women in real estate share and provides resources to help you become your own superhero. Continue reading