Beware of weak agents: 5 scenarios that can cost your sellers big money

Even in today’s crazy market, weak agents can still cost their sellers plenty of money and opportunity. Here are five case studies that illustrate how costly working with a bad agent can be. Continue reading

Is this the right fit? Here’s how to bet on the right brokerage

As a new agent, choosing a brokerage is a vital and nerve-wracking decision. To help ensure a good fit, print out these questions, and make sure to ask them during your interview. Continue reading

Stand out to win! How to make your buyer’s offer jump off the page

With a barrage of impressive, over-asking offers flying in, how can your buyers stand out? It’s no easy task, but these tips and strategies from the pros can help move your clients to the top of the list. Continue reading

Compensation errors, wrong hires and other costly mistakes team leaders make

Having the right team can be a major boon to your business — provided you take steps to avoid these 10 mistakes that can undermine your team’s success.  Continue reading

Looking for leads? Tap into these digital door-knocking strategies

Combining these digital door-knocking tips with geo-fencing practices will give you a significant edge over those who are relying on more traditional digital or print marketing strategies. Continue reading

Worth a steal! 8 email marketing scripts for your repertoire

Are you harnessing the power of personalized email marketing? This week, Jimmy Mackin shares the scripts and templates agents need for prospecting, setting appointments, boosting their credibility, building buzz and more. Continue reading

How to prepare your clients for natural disasters

The best way to survive a natural disaster is to take the necessary steps now and be prepared for when the unthinkable actually does occur. Here are a few things to alert your clients about. Continue reading

Is the inventory dam about to burst?

Given the soaring costs we’re seeing in almost every aspect of our lives, the end of forbearance programs and rent moratoriums, coupled with the age of boomers who own 42 percent of the inventory, the inventory dam has definitely started leaking. Continue reading

7 crazy critter encounters in real estate — and what to do about them

Stumbling across snakes, raccoons, coyotes and other wild animals during a showing isn’t ideal — and oftentimes, it can even ruin a deal. Here are some steps to take (and the appropriate disclosures to make) when it comes to unwanted critters. Continue reading

Is it time to stop writing buyer love letters? 

Buyer love letters can be fraught with fair housing violations, but should the practice be banned entirely? Because these letters are currently legal, banning them doesn’t appear to be an option — but educating yourself on the type of information to in… Continue reading