Read Inman’s exclusive Roadmap to Real Estate’s Future

Brad Inman writes a letter to the real estate industry, published here in full, alongside the publication of Inman’s Roadmap to Real Estate’s Future that grew out of three days of conversations and insight at Disconnect 2023. Continue reading

EXCLUSIVE: Brown Harris Stevens partners with Cloze on CRM

Within six weeks, the companies exceeded their adoption target, largely as a result of an internal marketing campaign whereby agents who were early adopters of the program made recommendations to other agents based on experience, BHS exclusively told I… Continue reading

How bad is it? The worst website mistakes (and how to avoid them)

From outdated designs to lackluster content, these errors can significantly impact your business. But with some insight on how bad each mistake really is, you can avoid the worst ones and create a website that’s an asset for your business. Continue reading

‘How’s the neighborhood?’ 5 buyer queries ChatGPT gets really wrong

AI is useful, but it’s far from perfect. Here are five common questions buyer clients ask agents, incorrect responses from ChatGPT, plus the correct response agents should use to avoid litigation. Continue reading

AI can transform your content marketing. Here’s how to use it right

Want to do more than write a sonnet with the latest AI tools? Here’s how to put them to work on your content, and the platforms you need now. Continue reading

AI can transform your content marketing. Here’s how to use it right

Want to do more than write a sonnet with the latest AI tools? Here’s how to put them to work on your content, and the platforms you need now. Continue reading

AI can transform your content marketing. Here’s how to use it right

Want to do more than write a sonnet with the latest AI tools? Here’s how to put them to work on your content, and the platforms you need now. Continue reading

WATCH: ChatGPT – Will it Replace Agents?

Is automating responses the best tactic in an industry that typically requires a deep level of personalization? In this episode, we will take a deeper dive into the benefits of these tools for entrepreneurs and the pitfalls of relying too heavily on t… Continue reading

OJO CEO John Berkowitz on the AI revolution: ‘We’re in a hype cycle’

OJO founder and CEO John Berkowitz shares what a Chinese translation of “crisis” means for his company and what impact artificial intelligence might have on real estate. Continue reading