Tag Archives: cold calls

Cold calls are so 2024. Replace them with these strategies

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Seeing diminishing returns from cold calling? There are plenty of ways to generate leads on an ongoing basis that work better, coach Verl Workman writes. Continue reading →

20 phone etiquette rules every real estate agent should follow

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Christy Murdock shares essential phone etiquette tips to enhance client relationships and close more deals. Learn the do’s and don’ts, preparation strategies and follow-up techniques in her comprehensive guide. Continue reading →

Keller Williams and agent hit with class action telemarketing suit

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Las Vegas resident Wayan Garvey filed a complaint calling out Keller Williams’ allegedly “relentless marketing practices” and accusing the franchisor and agent Britney Gaitan of violating federal law. Continue reading →

Keller Williams to pay $40M to settle cold call class action lawsuit

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As part of the deal, the real estate franchisor also agreed to create a task force to ‘enhance compliance’ with the Telephone Consumer Protection Act. Continue reading →

The path to riches is paved with boredom. Here’s how to get there

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There are no shortcuts, no easy routes to victory, team leader Carl Medford writes. The pathway to success takes hours of mastering mundane activities to earn income, but it can lead to an exciting lifestyle that’s anything but boring. Continue reading →

New trial date set for fall in Coldwell Banker ‘cold call’ class action case

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Judge refused to reconsider an order granting class certification in case where plaintiffs allege Anywhere allows agents to violate the law to grow its market share of listings. Continue reading →

Coldwell Banker agent cold call suit heads to trial as a class action

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Homeowner plaintiffs allege Realogy uses its corporate structure to profit from and escape liability for letting its agents violate the law through “incessant unwanted telemarketing calls.” Continue reading →

What the Super Bowl halftime show and real estate have in common

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As Jay Thompson watched the Super Bowl halftime entertainment, he couldn’t help but think about the striking similarities between the show and the real estate business. This thought stream invoked the four P’s that it takes to make it in this industry,… Continue reading →

Former seller sues Coldwell Banker, NRT for agent cold calls

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Calling expired listings is a time-honored way to drum up business in real estate, but being on the receiving end of such calls is not always welcome. Continue reading →