Tag Archives: Demographics

Will the ‘vibecession’ end in 2026? Economist Jeff Tucker thinks so

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Windermere’s Jeff Tucker explains why 2025 was a “remarkably stable” year and what can be done to improve consumer and agent sentiment going into 2026. Continue reading →

Why legacy could be real estate’s most overlooked business builder

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A wave of experienced real estate agents is stepping out of production. What does that mean for younger agents, and how can they take advantage of the opportunity? Continue reading →

What if real estate agents bought and sold countries?

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Just for fun, Chris Drayer crunches the numbers to see which countries are buyer opportunities, which are seller plays and which hold must-watch investment potential. Continue reading →

How to reach and engage clients across generations

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Engel & Völkers’ Katelyn Castellano offers advice for connecting with and providing exemplary service to leads and clients from Gen Z through baby boomers. Continue reading →

How to successfully sell real estate to any generation

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Educate yourself on what each generation values most, seek to understand their unique needs, and then adjust your approach as needed, trainer Bernice Ross writes. Continue reading →

Millennials are more real estate obsessed than their parents: Poll

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Nearly 60 percent of millennials said they felt homeownership is more important now than it was for their parents, according to the results of a new survey released earlier this week by Bank of America. Continue reading →

How the Sitzer | Burnett decision hurts minority homebuyers

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According to Keller Williams Head of Inclusion and Belonging Julia Lashay Israel, the Sitzer | Burnett commission case is not just about changes in agent commissions; it is about the broader implications for the accessibility of homeownership, esp… Continue reading →

Texas’ growing Asian American and Pacific Islander presence

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Having grown up in Texas, broker-owner Kelley Liu has seen first-hand how the Texas AAPI population has influenced the state and its markets, and vice-versa. Continue reading →

An economist’s take on what can be done about housing affordability

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There are currently 45 million Americans aged between 25 and 34 — and most aspire to homeownership. However, according to Windermere Real Estate Chief Economist Matthew Gardner, the massive price growth many of us have benefitted from over the past sev… Continue reading →

What the early census numbers say about moving patterns

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There’s a widespread belief that Americans have all packed up and moved because of the pandemic. At face value, it’s quite credible, according to Windermere Real Estate Chief Economist Matthew Gardner, especially given the level of 2021 home sales. But… Continue reading →