What you should know about Facebook ads in 2019

What should agents know to make the most of their marketing budget and stay out of trouble in 2019? From crafting ads to avoiding fair housing issues, here’s the scoop. Continue reading

30+ free hacks for Instagram and Facebook

Once you have created a system for content creation, the next step is distribution — which is where these free tools from Facebook and Instagram come into play. Continue reading

Should You Rekindle a Past Romance?

Editor’s Note: In April, we asked Next Avenue readers to submit their questions about dating and relationships after 50. We received many thoughtful inquiries that touched on a wide range of topics. This story is the final installment of our summer ser… Continue reading

5 mistakes that’ll derail your Instagram

Instagram might be the perfect social media platform for real estate. It helps agents capture followers as they ogle at property pics, they can fall in love with listings through innovative IG stories, and they get a real-life sneak peek at what agents… Continue reading

Are brokerages keeping up with homebuyers’ online habits?

46 percent of all real estate brokerages say “keeping up with technology” will be their biggest challenge in the near future. Continue reading

How to achieve happiness in real estate

Skipping down the road without a care is just not a realistic goal for your happiness level. What is realistic is being happier in your career, which will result in a happier life. So let’s talk about how to be happy in real estate, the chosen professi… Continue reading

How to nurture ‘friends’ into lifetime clients

With consumers fueled by digital information, social media has perfectly positioned us to create relationships — beyond just a name in your database. And savvy agents can do it at an extremely high level in a relatively short time using only the tools … Continue reading

Newbie agent goes viral with parody of Garth Brooks song

Chicago-based eXp agent Sean Cochran‘s real estate parody of “Friends in Low Places” garnered more than 575,000 views in one month. Continue reading