Tag Archives: facebook

Are brokerages keeping up with homebuyers’ online habits?

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46 percent of all real estate brokerages say “keeping up with technology” will be their biggest challenge in the near future. Continue reading →

How to achieve happiness in real estate

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Skipping down the road without a care is just not a realistic goal for your happiness level. What is realistic is being happier in your career, which will result in a happier life. So let’s talk about how to be happy in real estate, the chosen professi… Continue reading →

How to nurture ‘friends’ into lifetime clients

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With consumers fueled by digital information, social media has perfectly positioned us to create relationships — beyond just a name in your database. And savvy agents can do it at an extremely high level in a relatively short time using only the tools … Continue reading →

Newbie agent goes viral with parody of Garth Brooks song

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Chicago-based eXp agent Sean Cochran‘s real estate parody of “Friends in Low Places” garnered more than 575,000 views in one month. Continue reading →

A Mark Zuckerberg-linked firm is scooping up scores of apartments

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Iconiq has reportedly purchased more than 1,600 apartments in Seattle, Los Angeles and Denver Continue reading →

Addressing Loss on Social Media

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When Carla Sofka’s mother died just before Thanksgiving 2017, Sofka didn’t immediately post the news on social media. She was busy planning the funeral, making travel arrangements and getting an obituary ready for the weekly newspaper in her mother’s c… Continue reading →

WATCH: Get more out of Facebook and Instagram for free

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Want to enhance your social media and video efforts without spending a dime? Listen in as Katie Lance gives intel on all the top tools agents should know about onstage at Inman Connect Las Vegas. Continue reading →

Keeping It Real: Marketing tips that can future-proof your business

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On this edition of “Keeping It Real,” a recurring podcast series on Inman, Peter Lorimer discusses how to market and ensure the longevity of your business from content creation to targeting to door-knocking. Continue reading →