Tag Archives: lead generation

How to market effectively in a digital space

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Knowing which platforms to advertise on, which strategies are the most effective on those platforms, and how to deliver on promises to clients will help with marketing effectively in any digital space, writes Victoria Kennedy. Continue reading →

Bored with your Facebook feed? 7 ways to jazz it up

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Facebook is an important marketing tool that, if used correctly, can help a real estate professional generate leads and stay top of mind with clients, writes marketing expert Laura Stace. Continue reading →

Anywhere Franchise Brands CEO: Are you using the wrong playbook?

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Ahead of Inman Connect Las Vegas in August, Anywhere and Coldwell Banker executive Liz Gehringer told Inman that amid economic turmoil agents need to focus on their book of business. Continue reading →

Procrastinate much? 7 things agents have put off far too long

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Will you be ready when the market takes off again? The answer to that question, Jimmy Burgess writes, depends on whether you act now to prepare or continue to put off the things you know you need to do in your business. Continue reading →

5 reasons you don’t have a listings-based real estate business (yet)

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It’s important to build your real estate business on listings to generate ongoing, reliable growth. Here’s what might be holding you back. Continue reading →

Does low inventory make the market crash-proof?

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On The Download this week, we’re asking: Is low inventory having a protective effect on the housing market? How long can it last? Continue reading →

Limitless referrals can be yours in any market

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Your pipeline in 180 days is a reflection of the work you are doing today. Based on the work you are doing now, what do you expect your pipeline to look like in six months? Continue reading →

OJO debuts premier OJO Pro platform for top-producing teams

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OJO Pro+ will cater to just a handful of teams in each market. The product is one of two new offerings from OJO meant to provide high-quality leads and insights to agents. Continue reading →