Tag Archives: lead generation

No, you don’t need more leads. Here’s what to do instead

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Stop blaming the leads, the market or your CRM. The problem — and the solution — rests squarely on your shoulders, consultant Chris Pollinger writes. Continue reading →

No, you don’t need more leads. Here’s what to do instead

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Stop blaming the leads, the market or your CRM. The problem — and the solution — rests squarely on your shoulders, consultant Chris Pollinger writes. Continue reading →

25 New Year’s Resolutions for real estate agents in 2025

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Here are 25 action steps to prepare you for the new year from trainer Rachael Hite. The key is figuring out what to pursue, purge and prohibit. This list will help. Continue reading →

Check out this can’t-miss new year’s expired listing opportunity

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The right data and a winning marketing plan can set you up for 2025 success when you pursue expired listings, Jimmy Burgess writes. Continue reading →

Move transfers ‘fake leads’ lawsuit to federal court

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Move’s counsel filed a Notice of Removal on Tuesday to move the class action suit against it from state to federal court. The lawsuit claims Move knowingly sold unvetted and fraudulent leads to agents through its network. Continue reading →

Direct mail isn’t dead! 16 examples that are working now

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Using real-world examples from a variety of markets and niches, Jimmy Burgess shares ideas for creating impactful and effective direct mail marketing collateral. Continue reading →

Direct mail isn’t dead! 16 examples that are working now

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Using real-world examples from a variety of markets and niches, Jimmy Burgess shares ideas for creating impactful and effective direct mail marketing collateral. Continue reading →

Why your lead sources are setting you up for failure

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The thing that’s killing your real estate business, coach Ricky Carruth writes, is the way you’ve been programmed to think about leads. Continue reading →

RealScout releases Search Links, first major update to Pro+ platform

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California-based proptech leader RealScout has launched the latest addition to its award-winning suite of lead generation tools. The new product, Search Links, enables agents, teams and brokerages to distill popular home search parameters — such as lis… Continue reading →

From likes to leads: How 1 agent turns Instagram Reels into closings

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Generating half of her business on Instagram, North Carolina-based agent Emily McAllister focuses on creating local content that provides value to her ideal client groups. Jimmy Burgess sits down with her to find out exactly how she does it. Continue reading →