Tag Archives: lead generation

How to craft, hone and rock your elevator pitch

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Marketing expert Jennifer McAlpine shares strategies for tailoring your approach and articulating your value with authenticity. Continue reading →

Move class-action lawsuit shines harsh light on network’s paid leads

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Disconnected phones, undeliverable emails and presumed scams have all become more common, customers of Move’s network of companies told Inman in the wake of the Aug. 23 class-action suit. Continue reading →

How to create marketing that makes the phone ring

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Great marketing uses a framework that naturally grabs the prospect’s attention and gets them to raise their hand and ask for additional information, Jimmy Burgess writes. Continue reading →

Need a productivity reset? Try these time management tactics

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This September, generate a supernova of change, and prepare to thrive well before 2025 arrives using these time management strategies from trainer Rachael Hite. Continue reading →

Is speed to lead dead?

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The best real estate lead isn’t always the hottest or most time-sensitive one. Chris Drayer shares how to reach out and lead nurture in a way that’s best for both you and your potential client. Continue reading →

Pre-list market insight underpins Lynn’s agent pitch: Tech Review

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The value proposition rests on owners publishing their home to the Lynn user community for feedback on its potential value to the market, but an immature user experience and lack of engagement incentives erodes the value prop. Continue reading →

From Zero to $150K: This YouTube video strategy can deliver GCI wins

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If you’ve been on the fence about leaning into producing YouTube videos for your business, now is the time to commit, Jimmy Burgess writes. Follow this blueprint, and you will have success. Continue reading →

‘Be a strategist, not a salesperson’ to win with today’s homesellers

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Four leading Keller Williams owners share the key to creating a lead generation strategy that yields offers that homesellers can’t resist. Continue reading →

It’s still a listings game! 5 effective ways to generate listings now

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Post-NAR settlement, it’s never been more critical to generate listings, Jimmy Burgess says. That’s why he sat down with Curaytor’s Jimmy Mackin to highlight these winning strategies. Continue reading →