Tag Archives: lead generation

Text your way to momentum: 5 messages agents should send

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Initiate, don’t wait, to build momentum in your business, Jimmy Burgess writes. Here he offers five texts to send and see results. Continue reading →

Summer prospecting playbook: 3 ways to build momentum while everyone else hits pause

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While colleagues are taking vacations, Amy Corr writes, you have the opportunity to lean in on lead generation and personal connections that pay dividends for years to come. Continue reading →

Anywhere inks enterprise deal with powerhouse platform Canva

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Anywhere Real Estate affiliates will have free access to Canva Enterprise starting the fourth quarter of 2025. The platform includes preloaded branded templates and seamless integration into Anywhere’s other marketing platforms. Continue reading →

Why most real estate blogs fail (and how to drive traffic with yours)

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Marketing expert Jon Krabbe deconstructs the common mistakes you might be making and offers a smarter content plan for your blog. Continue reading →

5-second rule: What a homepage needs to make visitors stay

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Marketing expert Jon Krabbe shares strategies that optimize your website to immediately engage visitors, reduce bounce rates and improve lead capture. Continue reading →

Stage yourself to sell: Your personal brand toolkit

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A beautifully staged home sells faster. Stage yourself with a compelling personal brand, Stacey Ross Cohen writes, and you’ll find an enthusiastic audience of buyers and sellers who need you. Continue reading →

The 7 things agents should stop doing (and what to do instead)

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If you want different results, Jimmy Burgess writes, start doing different things. Stop doing what used to work, and start doing what works now. Continue reading →

4 ways brokerages build resilient, high-performing agents 

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As a broker, Thomas Mallette writes, it’s up to you to walk the walk with your agents, providing the mentorship and guidance they need to succeed. Continue reading →

Stop telling agents what to say. Teach them how to talk instead

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Troy Palmquist talks with Justin Benson, founder of Shilo AI, about how personalized, consistent coaching can make agents more effective. Continue reading →