In this monthly advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. If you’re strategizing how to grow and develop your content marketing strategy for next year and you’re th… Continue reading
This four-star rated app is centered on existing networks rather than fresh leads. The new feature called Personal Network Efficiency lets agents know how much money they are winning (and losing) in their database. Continue reading
Jeffrey Brogger has a three-step system he uses to run low-cost ad campaigns with high conversion rates via Facebook. Not only is it great for converting contacts into clients, but it also essentially eliminates the need for manual follow-up. Continue reading
If “we provide the tech” is such a rallying cry for recruitment, why don’t more agents jump on board when it’s available? Some agents won’t use technology no matter what you do. Here are a few reasons agents can be so tech-resistant.
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Whether you’re deciding to join a portal’s “premiere” service or are looking at lead gen platforms that promise more new clients than you can shake a stick at, it’s important for you to find out how good those leads will be and what it will take to con… Continue reading
Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week: Realogy is set to sell the relocation arm of Cartus for $400 million. Byron and Nicole talk through how they would feel about it if they w… Continue reading
Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week: Realogy is set to sell the relocation arm of Cartus for $400 million. Byron and Nicole talk through how they would feel about it if they w… Continue reading
The company will now field and vet leads for companies in sectors such as education and insurance, as well as real estate. Continue reading
Afraid of the disruptors coming into your industry? Afraid they’re going to make you irrelevant? Take control of your marketplace by nurturing and leveraging every connection you have in your communities. Continue reading
The most successful real estate agents dominate specific geographic areas. Here’s how to get started down that road. Continue reading