Tag Archives: lead generation

ReferralExchange partners with HomeSmart, expands to Canada

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ReferralExchange announced Thursday that it is expanding into Canada, and that it has teamed up with tech-forward real estate company HomeSmart. Continue reading →

Premier Agent customers cheer Zillow’s platform improvements

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Zillow is finally taking its re-imagined Premier Agent program nationwide and unveiling a platform where the “best” agents are rewarded while those with poor customer reviews will be dropped. Continue reading →

Zillow unveils new logo and Premier Agent scoring system

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Zillow Premier Agents who earn scores of 90 or higher on online customer satisfaction surveys will be awarded a “Best of Zillow” badge on the site. Continue reading →

Pipeline problems? Get back on track with these 5 lead gen tips

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All agents go through ups and downs in their careers. Part of staying afloat is knowing where your next client is coming from. When you feel a dry spell coming on, stick to these reliable lead generation strategies to stay on track. Continue reading →

What Kim Kardashian can teach you about social media

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With 60 million-plus Twitter followers and 132 million Instagram followers, every move Kim Kardashian makes is captured, catalogued and commented on by her fans. What can you learn from this social media queen to improve your own feed? Find out here. Continue reading →

How to leverage the one thing every listing has — the address

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Think about it: If you are the listing agent for a property or you are simply executing an open house for another agent, there is only one thing that you possess that the general public doesn’t — the address. Here’s how to leverage that to your advanta… Continue reading →

Is your business April foolproof? Ask yourself these 5 questions

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The key to making your business goals in 2019 is making sure you’re on track along the way. As the second quarter begins, ask yourself these questions, and answer honestly. Then retool if need be to stay on track the rest of the year. Continue reading →

7 trust-building social media hacks

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To build trust with your audience (and stand out from the sea of other agents posting on social media), you need to give them some content that they don’t see every day. Here are seven things you can do to provide value for your audience. Continue reading →

Why you shouldn’t call every expired on the MLS

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Is it time to regulate how Realtors use MLS data? The problem is that too many agents simply solicit property owners and have no knowledge of the property or neighborhood. They just see another potential lead. There’s much more to it. Continue reading →

3 simple branding tips that work

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Sick of spending thousands on leads that rarely convert? If you could, wouldn’t you rather focus your conversion efforts on prospects who already want to work with you? Learn how from Mike Cuevas, aka The Real Estate Marketing Dude. Continue reading →